Numerical data and audience figures
The numerical data and audience figures for documentaries convey
that viewership has experienced a significant rise in recent years, driven by
streaming platforms with 70% of Netflix users watching documentary content and
the demand for documentaries growing by 142% between 2018 and 2021, becoming
one of the most fast- growing genres on streaming. In 2024, the average
subscriber watched over 4 hours of documentary content per month on major
streaming services. The Documentary audiences tend to skew slightly older (30+)
and female. However, younger audiences (16-24) are the most likely to be
emotionally affected or inspired to action by documentaries, despite being less
likely to watch them in cinemas. The top documentary genres are true crimes,
historical and cultural.
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